ICT companies can now run more effective international PR campaigns that don't break the bank
At Extendance, we understand the products and markets of ICT (IT and Communications) companies. All our experts have worked in the ICT sector for nearly two decades, with international work experience in the US, Europe and Asia.So when your experts tell us the key differentiators, competitive advantages and positioning for your products and company, we will genuinely understand them – and because we also have the first-hand international marketing expertise, we are able to turn your story into a great PR campaign.
Furthermore, our multi-lingual ICT marketing team are able to run effective international campaigns: We use our first hand understanding of US, European and Asian cultures to create up-to-date content that sends all the right signals, something increasingly important in today's fast-paced environment.
But perhaps most surprising is that we can do this so cost-effectively. The reason is that PR work has changed so much in recent years. Media connections are important. But the Internet is now the medium of choice to reach your community. The Extendance team have built our understanding of this space over ten years now, and know exactly how to develop the right mix of online/digital marketing tools and distribution channels – such as blogs, industry forums or portals – for each customer. The result is visibility where it matters most, and that creates the most business from your investment of time and money.